The top online reputation software for 2025 are HiFiveStar, Birdeye, Podium, Reputation.com, ReviewTrackers, Sprout Social, Yext, Trustpilot, BrandYourself, and GatherUp. Many businesses in North America, Europe, and Asia-Pacific see that a good brand reputation helps them grow. It also helps them earn customer trust. New market data shows that more than 85% of people trust online reviews. They trust them as much as advice from friends. Also, 78% of people say that when managers reply, they feel more loyal to the brand. Companies that use the right online reputation software have happier customers. They also have stronger brand connections.
Key Takeaways
A good online reputation helps businesses get more customers. It also helps them sell more and gain trust. Reputation software lets companies watch reviews and answer fast. It helps protect their brand image. Top tools like HiFiveStar have simple features. They use AI-powered replies and work on many platforms for all business sizes. Picking software that can grow and works well with others helps businesses grow easily. It also helps them handle feedback from many places. Good reputation management makes customers happier. It helps attract better workers and brings long-term business success.
Why Online Reputation Management
Business Impact
Online reputation management changes how people think about a business online. Companies with a good digital reputation get more customers. These customers also come back again. A strong online presence helps businesses show up in search results. This can help them sell more. When businesses have good reviews, more people buy from them. For example, showing five or more reviews can make more people buy. It can increase sales by up to 270%. Businesses with ratings between 4 and 4.5 stars make 28% more money than those with lower ratings.
A good digital reputation also helps companies find better workers. About 69% of people looking for jobs stay away from companies with bad reputations. Bad reviews can make fewer people buy. This can lower sales by up to 40%. It also makes it cost more to get new customers. Companies that use online reputation management tools can watch reviews. They can answer fast and protect their brand from bad comments. This helps their brand look better. It also helps them recover faster if something goes wrong.
Note: A Harvard Business School study found that if a restaurant gets one more star on Yelp, its revenue can go up by 5-9%.
Customer Trust
Customer trust grows when businesses take care of their digital reputation. Almost all American shoppers read online reviews before buying. About 93% say reviews help them decide what to buy. Good reviews and quick replies show a business cares about its customers. When companies watch and answer feedback, they can turn unhappy customers into happy ones.
Recent reviews are important. About 67% of people care most about reviews from the last three months. If a business answers a bad review in one day, the customer is 33% more likely to give a better rating. Businesses that use online reputation management build trust and look honest. This trust helps them get more sales and keep customers coming back.
A good digital reputation makes a business seem trustworthy.
Bad or ignored reviews can hurt customer trust fast.
Replying to reviews shows a business wants customers to be happy.
Top 10 Online Reputation Software
Quick Comparison
Picking the right reputation software helps a business stay safe. It also helps them build trust with customers. Companies need software that can grow with them. They should look for tools that follow rules for their industry. Good software has review monitoring, auto-replies, and analytics. The table below shows the top 10 online reputation software for 2025. Each one has special features for different types of businesses.
Software | Key Features | Pricing (Starting) | Ideal Business Types |
|---|---|---|---|
HiFiveStar | Multi-platform integration, AI auto-replies, unlimited communication, analytics, widgets | Free – $899/mo | All sizes, multi-location, service, retail, healthcare |
Birdeye | Review monitoring, surveys, messaging, listings | $299/mo | Local businesses, franchises |
Podium | Messaging, payments, review invites | $289/mo | Service-based, local businesses |
Reputation.com | Brand monitoring, sentiment analysis, surveys | Custom pricing | Enterprises, multi-location brands |
ReviewTrackers | Review monitoring, benchmarking, alerts | Custom pricing | Franchises, agencies, multi-location |
Sprout Social | Social media, analytics, engagement tracking | $199/mo | Marketing teams, large companies |
Yext | Listings management, review monitoring, SEO | $199/year | Multi-location, SaaS, local brands |
Trustpilot | Review collection, widgets, analytics | $250/mo | Businesses of all sizes |
BrandYourself | Personal branding, search result management | $99/mo | Individuals, small businesses |
GatherUp | Review requests, feedback, reporting | $99/mo | Small to medium businesses |
Tip: Pick software that fits your team and your customers. Make sure it works for your industry too.
Best Use Cases
Online reputation software helps many kinds of businesses. HiFiveStar is great because it connects to many platforms. It lets you talk to customers as much as you want. It uses AI to help answer reviews. This is good for hotels, restaurants, clinics, stores, and agencies. These places need to handle reviews on many sites. Birdeye and Podium are good for local businesses and franchises. They help send review requests and messages automatically. Reputation.com and ReviewTrackers are best for big brands and franchises. They give strong analytics and help with many locations. Sprout Social and Yext help marketing teams and brands with many locations. They make it easy to manage listings and talk to people on social media. Trustpilot is good for any business that wants honest reviews and marketing tools. BrandYourself is best for people and small businesses who want to work on their personal brand. GatherUp is for small and medium businesses that want easy review tools and feedback.
Reputation Management Software Reviews
HiFiveStar
HiFiveStar is a top choice for reputation management software in 2025. It works with over 30 review sites like Google and Facebook. Businesses can send as many review requests as they want. They can use SMS, Email, or WhatsApp for free. HiFiveStar uses ai-powered tools to reply to reviews fast. This saves time and helps businesses answer quickly. The dashboard is easy to use, so anyone can manage feedback. You do not need special tech skills. Brands can use widgets to show good reviews on their websites and social media.
HiFiveStar wants to help businesses with honest and new reputation management services that put customers first.
HiFiveStar works for any business size. It helps small shops and big companies with many locations. There is a Forever Free plan. Paid plans cost more if you have more locations or want extra features.
Plan Name | Monthly Price | Number of Locations | Key Features Included |
|---|---|---|---|
Forever Free | $0 | 1 | Unlimited reviews, integrations |
Core | $39 | 1 | SMS, Email, WhatsApp review requests, analytics |
Pro | $99 | 3 | Automation, AI-powered auto-replies, API access |
Growth | $179 | 10 | Increased message limits, more locations |
Business | $249 | 20 | Unlimited messages, option to hide branding |
Enterprise | $440 | 50 | Unlimited everything |
Unlimited | $899 | Unlimited | All features, unlimited locations |
Pros:
Send as many review requests as you want
Connects easily with big platforms
AI auto-replies for Google and Facebook
Widgets help show off good reviews
Dashboard is simple to use
Cons:
Need higher plans for advanced features
Standout Features:
Checks how people feel in real-time
Works with CRM and POS systems
Teams can work together and get data out
Ideal Business Types:
Works for all sizes, like stores, clinics, hotels, and agencies.
Pricing Highlights:
Starts at $0 each month. Paid plans help growing businesses.
Birdeye
Birdeye helps businesses send review requests and manage listings. It has one dashboard to watch reviews and send requests by SMS and email. Birdeye is good for businesses with many locations, like franchises.
Plan Name | Pricing (per location) | Ideal Business Types | Key Features | Missing Features |
|---|---|---|---|---|
Starter | $299/month | Small businesses | Review Request Automation, Review Monitoring, Listings Management | No Social Media Management, No Live Chat/Chatbot |
Growth | $349/month | Multi-location businesses | Centralized Review Management, Automated Requests, Unified Inbox | Limited Social Media Monitoring |
Dominate | $449/month | Enterprises | Multi-client Reputation Management, AI Chatbot, Full Social Media Management | Limited API Customization |
Pros:
One dashboard for all reviews
Sends review requests automatically
Good for many locations
Cons:
Prices are not clear at first
Lower plans miss some features
Standout Features:
One inbox for talking to customers
Reports on how you are doing
Ideal Business Types:
Great for small businesses, franchises, and big companies.
Pricing Highlights:
Starts at $299 each month for one location. Discounts if you have more.
Podium
Podium is reputation management software that focuses on messaging and payments. It helps businesses get reviews by SMS and talk to customers in one place. Podium’s tools show how happy customers are and how sales are going.
Pros:
One dashboard for reviews and payments
Automation makes things easier
Gets Google reviews by SMS
Cons:
Price can go up fast
Not much workflow customization
Hard to set up some features
Standout Features:
Talk to customers in many ways
Get alerts and use message templates
Ideal Business Types:
Good for service businesses, car dealers, dentists, and local shops.
Pricing Highlights:
Starts at $289 each month. More features and locations cost extra.
Reputation.com
Reputation.com gives reputation management services with strong integration and support. It lets businesses use feedback data with other tools. This makes it easy to use reputation insights every day. Reputation.com has a customer portal, a community, and training.
Pros:
Connects well with other tools
Lots of support for users
Helps with marketing goals
Cons:
Only custom pricing
May be hard for small businesses
Standout Features:
Special product for integrations
Gives reputation insights for daily work
Ideal Business Types:
Best for big companies and brands with many locations.
Pricing Highlights:
Custom pricing depends on what your business needs.
ReviewTrackers
ReviewTrackers collects reviews from over 100 sites. It has one dashboard for reputation management software users. The platform gives alerts, checks how people feel, and lets you make reports. Businesses can handle many locations and get reviews easily.
Plan | Pricing | Notable Features Included |
|---|---|---|
Professional | $49/month (Single Location) | Review alerts, review response, daily reports, review generation, unlimited users, NPS survey, API, mobile app |
Enterprise | By Quote | Trending topics, competitor reporting, custom reporting, SMS campaigns, single sign-on, first party reviews |
Employer Brand | By Quote | HR review tracking, internal feedback tool, unlimited users, email alerts |
Managed Services | $10,000/year minimum | Location data management, review audits, custom analytics, white label options |
Pros:
Collects reviews from many places
Alerts and checks feelings in real-time
Manages many locations
Cons:
Managed services cost a lot
Bigger plans need custom prices
Standout Features:
Make your own reports and analytics
API and mobile app support
Ideal Business Types:
Great for franchises, agencies, and HR teams.
Pricing Highlights:
Professional plan is $49 each month. Bigger plans need a quote.
Sprout Social
Sprout Social helps manage social media and reviews in one place. It lets businesses take care of customers, plan posts, and see how people engage. Sprout Social warns you if there are lots of bad comments.
Pros:
Handles social media and reviews together
Watches for problems before they get big
Lets you make your own reports
Cons:
Costs more to start
Can be hard for small teams
Standout Features:
Uses AI and automation for engagement
Works with Salesforce for a full view
Ideal Business Types:
Best for marketing teams and big brands with social media.
Pricing Highlights:
Starts at $199 each month. Premium options for more needs.
Yext
Yext is reputation management software that brings data together from many places. It works with over 80 review sites like Google Maps, Facebook, and Yelp. Yext has dashboards you can change, checks how people feel, and gives info about competitors.
Pros:
Connects straight to big review sites
Lets you make your own reports
Shows how you compare to others
Cons:
You pay by the year
Some features need extra setup
Standout Features:
Groups reviews by feeling and search words
Works with BI tools for deep reports
Ideal Business Types:
Good for businesses with many locations, SaaS, and local brands.
Pricing Highlights:
Starts at $199 each year. Custom plans for big companies.
Trustpilot
Trustpilot is for businesses that want honest customer feedback. It helps collect, show, and study reviews. Trustpilot’s widgets let brands display good feedback on their websites.
Pros:
Trusted place to collect reviews
Widgets to show reviews on websites
Analytics to learn about customers
Cons:
Basic plans miss some features
Premium tools cost more
Standout Features:
Collect and show reviews
Marketing tools to help your brand
Ideal Business Types:
Works for all businesses, especially those who want to be open.
Pricing Highlights:
Starts at $250 each month. Plans grow with your business.
BrandYourself
BrandYourself is reputation management software for people and small businesses. A team helps make custom plans, fix online profiles, and hide bad content. BrandYourself’s ReputationEngine checks your online brand health and money impact.
Pros:
Custom plans and expert help
SEO helps you show up online
Lets more than one user join
Cons:
Needs you to keep using it
Best for people with little bad content
Standout Features:
Helps remove bad content
Tracks your reputation score
Ideal Business Types:
Great for individuals, consultants, small businesses, and agencies.
Pricing Highlights:
Starts at $99 each month. VIP and custom plans are offered.
GatherUp
GatherUp helps businesses with many locations manage their reputation. It has one dashboard for all feedback and reviews. You can set user permissions and add or remove locations easily. GatherUp’s AI-powered Smart Reply helps answer reviews fast.
Feature Category | Description |
|---|---|
Centralized Management | Manage feedback and reviews for all locations in one place. |
User & Location Management | Set user permissions and add or remove locations quickly. |
Advanced Reporting | Filter by brand, region, or location; export reports; get emails. |
Local SEO Enhancement | Review Widget streams reviews to pages and helps Google ranking. |
Integration Capabilities | Works with over 100 review sites, 500+ apps, API, and webhook. |
Automation Features | Sends review requests, reminders, and branded messages automatically. |
SMS Marketing & Engagement | Tools for SMS marketing, two-way messaging, and sharing on social media. |
Customer Experience Improvement | Makes it easy to gather, watch, and answer feedback everywhere. |
Pros:
Works for 5 to 25,000 locations
AI Smart Reply helps answer reviews
Makes local SEO better
Cons:
Some features need setup
Prices are not shown at first
Standout Features:
Flexible user and location controls
SMS marketing tools
Ideal Business Types:
Best for businesses with many locations, franchises, and agencies.
Pricing Highlights:
Starts at $99 each month. Custom plans for bigger needs.
Choosing Software
Picking the right reputation management services can change a business’s future. Companies need to find software that fits their size and industry. They should also think about how much they want to grow. This guide helps leaders focus on what is most important.
Scalability
Scalability means the software can grow with the business. When companies get more reviews or open new locations, scalable tools can handle it. These tools do not slow down as the business gets bigger. A central platform keeps things simple for everyone. It lets more people join as teams get larger. Businesses save money and work better with scalable tools. They can also change fast when the market changes. Agencies can offer more services without hiring lots of new people.
Scalable platforms make it easy to manage more reviews and locations.
They help businesses earn steady money and keep growing.
Customization lets companies keep their brand the same everywhere.
Integrations
Integrations let the software connect to Google, Facebook, Yelp, and CRM systems. With multi-channel integration, businesses can see all reviews and mentions in one place. This helps teams answer faster and spot trends on every channel. For example, tools that work with online stores or social media give a full picture of a business’s reputation.
Connecting to review sites, social media, and business tools is key.
Shared workspaces make it easy for teams to work together.
Ease of Use
Easy-to-use software helps teams use it every day. Simple dashboards and reports make it easy to manage reviews. Mobile access lets staff check reviews anywhere. Real-time alerts help teams answer feedback fast. This stops problems before they get worse. Small businesses like automated review requests and dashboards they can change.
Tip: Pick software that is powerful but still easy for everyone to use.
Support
Good customer support helps businesses fix problems quickly. Top providers have help desks, email, phone support, and training. Fast support means less waiting and less stress. Full support is very important for big companies or those with special needs.
Provider | Support Features |
|---|---|
GatherUp | Help desk, email, knowledgebase, training |
Birdeye | Skilled support staff, customer service team |
ReviewTrackers | Responsive customer service |
Merchant Centric | Email, help desk, phone, training |
ROI
Return on investment (ROI) shows how much value the software brings. Good tools help get more good reviews and build trust. They also help sell more. Businesses should look at prices, features, and long-term gains. Scalable and connected tools often give better ROI. They help companies grow and do less manual work.
Note: Pick software that matches your business needs. This could mean support for many locations or strong analytics. The right choice gives the best results and value over time.
Key Features
Review Generation
Good reputation management software makes it easy to get feedback. Businesses can send review invites by email, SMS, or WhatsApp. They can use templates to make each message feel personal. This helps more people reply. Some platforms, like HiFiveStar, let you set up reminders. These reminders help you get even more reviews. Companies can collect feedback from many places in one system. All reviews show up on one dashboard, so it is simple to see trends. Some tools let customers leave video reviews. They can also catch bad reviews before they go public.
Tip: Using automatic review requests and reminders helps businesses get more reviews with less work.
Monitoring
Watching reviews is very important for a good reputation. Companies need to check reviews, social media, and news all the time. Top platforms track brand mentions on blogs, forums, and podcasts. Sentiment analysis shows if feedback is good, bad, or just okay. HiFiveStar gives alerts right away, so teams can answer fast. Collecting reviews from many places gives a full picture of the brand. Monitoring also means checking on competitors to find new chances.
Analytics
Analytics tools help businesses learn from feedback and reviews. Real-time analytics show changes in ratings and how customers feel. Dashboards put all scores and local results in one place. These insights help companies get better and plan review strategies. HiFiveStar’s analytics show how well campaigns work and if customers are happy over time.
Analytics Tool | Key Capabilities | Business Benefit |
|---|---|---|
Sentiment Analysis | Tracks positive and negative feedback | Helps teams answer better |
Unified Dashboard | Puts all review data together | Makes choices easier |
Trend Detection | Spots changes in customer feelings | Stops reputation problems early |
Automation
Automation makes review watching and replies much faster. AI-powered replies help businesses answer reviews quickly. This keeps the brand voice the same. Auto-tagging and sorting help teams focus on what matters most. HiFiveStar uses automation to send review invites and reminders. These tools save time and help more people join in. Automated reports keep everyone updated without extra work.
Multi-Platform
Multi-platform support lets businesses watch reviews on all big sites. This includes Google, Facebook, and Yelp. Connecting with CRM and marketing tools makes work easier. HiFiveStar links to over 30 review platforms. This makes it easy for any business to track feedback. Multi-platform tools also gather all reviews in one place, so nothing is missed.
Picking the best online reputation software is important for a business. The right tool helps a brand get bigger and earn trust. It also keeps the brand’s image safe. HiFiveStar is the best pick for any brand. It connects to all the review sites a brand needs. Brands can talk to customers as much as they want. AI-powered replies help brands answer quickly. Widgets can be changed to fit any brand. The design is easy for anyone to use. This helps brands look good online. The price is fair for all budgets. Start managing your reviews today!
FAQ
What is online reputation management software?
Online reputation management software lets businesses watch and answer reviews. These tools help make a brand look better. They also help customers trust the business.
How quickly can a business start using HiFiveStar?
Businesses can start using HiFiveStar in just a few minutes. They can send review requests and check reviews right away after signing up.
Can HiFiveStar connect with existing business tools?
Yes. HiFiveStar works with popular CRM systems and review sites. This makes it easier to manage reviews and saves time.
Why do businesses need to monitor reviews on multiple platforms?
Watching reviews on many sites gives a full picture of what customers think. This helps businesses fix problems fast and keep a good reputation.
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